Thursday, March 5, 2009

Search Expert Joins NAS Recruitment

NAS Interactive, a division of NAS Recruitment Communications, announces the hiring of David Goebel as the new Senior Interactive Marketing Analyst to support NAS Interactive’s leadership in Online HR Recruitment.

David is a certified Google Adwords Professional and a recognized Search Engine Marketing expert, serving as a Search Engine Consultant since 2002. His past experience includes work for IBM, AT&T, Meta Group (now Gartner Group) and Flashline.com (now Oracle) in sales and marketing positions. A graduate of Cleveland State University (Marketing), David is a frequent speaker at various industry events addressing topics, such as Innovations in Search, Enterprise Search and eMarketing Techniques. In addition, he has been quoted in numerous articles, including Time magazine, about search technology.

Patty Van Leer, Senior Vice President – Interactive, said, “David allows us to provide expert advice in all facets of search engine optimization and search engine marketing. A lot of people think that search engine marketing (SEM) is only about lead generation, but it’s really about effective marketing and execution of your brand to drive traffic to your site and to sell great career opportunities. Combining David’s extensive industry knowledge with NAS’ SEO offering will allow clients to experience the ultimate cost-effective recruitment marketing platform that will yield stronger ROI than any other type of Internet marketing.”

NAS Recruitment Communications, part of McCann Worldgroup, delivers best-of-class HR strategy solutions for online and offline candidate engagement, and specialized expertise in career websites, onboarding, employee communication and HR metrics. Creating Demand. Delivering Talent. Changing Lives.